Diwali Melas in New Delhi is a grand scale affair with corporate sponsors and shopping malls holding their versions of melas to woo customers.
The Sunder nagar Mela is one of the oldest running melas in the capital and attracts a sizeable number of people every year. It is nearly 50 years old and a very upmarket and elite mela. This mela attracts a huge number of audience and elaborate security systems are placed to ensure the safety of the visitors. Apart from this, other associations like the Defence Colony, Saket and Sarvodaya Enclave community centres are also setting up the melas this year.
The DLF Promenade Mall in the capital has roped in world artistes including fire eaters, contortonists, Egyptian Tanmura dancers and acrobats for a unique 10 day world carnival. The Urban Street would be converted into a one stop destination for all Diwali shopping. People come here to buy sweets, to get tattoos and mehndi and shop for designer clothes.
The Rajasthan Club has been organising the mela for the last 20 years and has set up a two day mela at the Pitampura Dilli Haat. This mela includes cuisines from all parts of the country and colourful stalls display textiles and other products from different regions and traditions of the country.
At the Diwali Mela in Epicentre in Gurgaon, the biggest attractions are hand finished, vegetable dyed leather furniture and artifacts along with display of clothes and accessories by designers and live dance and music performances by various artists.
The Blind Relief Association Mela has over 200 stalls by various NGOs and has a wide display of varieties of candles, paper craft and stationery, carry bags, home decor and jewellary. Artisans, designers and shop owners display their goods . A food court with different cuisines is set up and there would also be a special massage centre run by the blind school students. The mela is expected to generate a revenue of Rs 50 – 60 lakhs for the organisation which would help in education, training and rehabilitation of the 200 students and 100 adults in the institute.