Bhatha Prahlada, was the son of Demon King Hiranyakashipu. Lord Narasimha killed Hiranyakashipu and made Prahlada as the king of the region. Bhakta Prahlada was an ardent devotee of Lord Hari. He has preached the greatness of Lord Hari along with his fellow students. He has lived a life with much holiness, pure bhakti and kindness among his people.
During his regime, he has daily offered Annadanam to more than 1000 people. He is the Avatar of Divine Personality – Sangukarna Devar. Sangukarna Devar was serving Lord Brahma in Satyaloka during Krita Yoga. Once due to his mistake, he was cursed by Lord Brahma and took the avatar as Bhakta Prahladq. His next avatars are Pahlika Raja, Vyasa Raja and Guru Raghavendra Swamy.
It can be seen in Raghavendra Mutts, that the Urchava Vigraham is Prahlada. Bhakta Prahlada was praised by divine gods like Indra, for the efficient handling of his kingdom.
OM SREE BHAKTA PRAHALADAYA NAMAHA.