Mangala Gauri Puja (Mangal Gowri Vrata) is observed on Shravan Mangalvars (Tuesdays during Shravan month). Mangala Gauri Vrat is dedicated to Goddess Mangala Gauri, who is popularly known as Goddess Parvati Devi.
In 2014, as per North Indian calendars, the dates to perform Mangal Gowri Puja are: July 15, July 22, July 29 & August 5. Mangala Gouri Vratam 2014 dates are: July 29, August 5, August 12 & August 19 as per Telugu, Kannada, Marathi and Gujarati calendars.
Mangala Gouri Vrat is observed by married women for the good health and long life of the husaband. There is a popular belief that performing Shravana Mangala Gauri vrata or worshipping Mangala Gowri on Shravan Mangalwar gives a woman a prosperous married life and happiness in every aspect of her life. They will be blessed with wealth and good children.
Mangala Gauri Vratam is observed by married women for first five years after their marriage and the final year puja is concluded with Shravana Mangala Gouri Vrata Udhyapana.
Gauri Devi Alankar – Decorating Gowri Idol
On the day of Mangal Gouri vrata, married women sanctify puja rooms and a Gouri Devi idol is made with coconut and decorated with bangles, silk saree, gold or silver ornaments, kumkum and turmeric. This is called ‘Mangala Gauri Alankar. Making of Gauri idol is differed in place to place. In some regions, a face of Gauri devi is made with panchalohas or with silver.
Mangalagauri Puja in Previous Years
In 2013, as per North Indian calendars, the dates to perform Mangal Gowri Puja are: July 23, July 30, August 6, August 13 & August 20. Mangala Gouri Vratam 2013 dates are: August 13, August 20, August 27 & September 3 as per Telugu, Kannada, Marathi and Gujarati calendars.
In 2012, as per North Indian calendars, the dates to perform Mangal Gowri Puja are: July 10, July 17, July 24 & July 31. Mangala Gouri Vratam 2012 dates are: July 24, July 31, August 7 & August 14 as per Telugu, Kannada, Marathi and Gujarati calendars.
Detailed Video of Mangala Gauri Puja Procedure with Mantras and explanation on how to perform Mangala Gauri Vratham (Telugu)