Chaitra Gowri Pooja is an auspicious occasion to observe Gauri Puja. It is observed on third day in Shukla Paksha of Chaitra month, just on the second following day of Nav Varsh (Ugadi / Gudi Padwa). In 2012, Chaitra Gauri Pooja date is March 25. It is also known as Gana Gowri Vrat and Gangaur in Rajasthan. Unmarried women worship Goddess Gowri to get good husbands.
Chaitra Gauri Vrat is observed as Sowbhagya Gauri Vratam in Andhra Pradesh. It is also observed as Andolan Tritiya in other parts of India.